These numbers will pay off for you
photokina 2010 was a resounding success.
and the success story continues...
The sector’s major players:
71% of the exhibitors are manufacturers!
71% of the exhibitors are manufacturers!
A solid foundation for your success:
71% of the exhibitors are (very) satisfied with the event overall.
71% of the exhibitors are (very) satisfied with the event overall.
Top contacts:
60% of the exhibitors are (very) satisfied with the visitors' decision-making authority
60% of the exhibitors are (very) satisfied with the visitors' decision-making authority
The right kind of visitor:
Over 50% of the trade visitors come from the specialist photography trade.
Over 50% of the trade visitors come from the specialist photography trade.
here you'll meet the key decision-makers:
Overall, 80% of the trade visitors are involved in making purchasing and procurement decisions.
Overall, 80% of the trade visitors are involved in making purchasing and procurement decisions.
photokina is the number 1:
58% of the trade visitors attend
no other (specialist)
trade fairs.
58% of the trade visitors attend
no other (specialist)
trade fairs.
Source: Survey of exhibitors and visitors at photokina 2010, conducted by an independent market research institute